A second Craft Beer Cellar is set to open in at 5760 Chippewa St., near the Hampton Village shopping center. Owner Brandon Nickelson is hoping to open doors at the beer-focused bottle shop by end of the year, as reported by Feast.
Nickelson, who co-owns the current Clayton location of Craft Beer Cellar with brother Ryan Nickelson, is helming this project solo. “[I] think South City is a really good fit and a very strong community,” he said. The Nickelsons opened in Clayton in May 2014; both brothers continue to own and operate that space.
Nickelson said South City is an underserved market for beer. As with its sister location, Craft Beer Cellar will carry hundreds of local, national and international brews for customers to purchase. It will also house more taps at the in-house bar – 15 to 16, Nickelson estimated – for customers to sample new or rare offerings.
“The new bar location should be a larger service bar with cozy seating,” he said. “It will definitely be a lot bigger.”
Nickelson said education will remain the backbone of the operation. “We do focus on education in our shops and we try to make sure everybody that comes into our shop has a wonderful time,” he said.
Bailey Synclaire is an editorial intern at Sauce Magazine.
This article appears in June 2017.